Canon Powers On

The 3rd quarter financial results for Canon have been released and it seems that Canon is getting stronger and stronger with a huge 29% growth in Digital camera sales. Interestingly, 34% of the market was for DSLR and this is projected to increase to 37% in the 4th Quarter. I’m sure the Canon 400D / Rebel XTi (EOS Kiss Digital N) has a lot to do with this increase. I can't wait to see how Nikon is going.


Here's what they say about DSLR:

"In digital cameras, the small, light-weight, portable and mobile “EOS Kiss Digital N” continued to enjoy a favorable response in the single lens reflex (SLR) market, which is experiencing extremely growing demand. We also released the “EOS 30D,” a high-end amateur model offering great mobility and image quality, and worked to increase sales together with the “EOS 5D,” a high-end amateur model that was introduced last year and is equipped with a full-size 35mm, approximately 12.8-megapixel CMOS sensor, and our flagship “EOS-1D Mark II N.” Sales increased significantly as a result. Our EF lens series of interchangeable lenses products also enjoyed higher sales as a consequence."

Here's what they say about compact digital cameras:

"In the area of compact digital cameras, we introduced three new products, including the “IXY DIGITAL 800 IS” equipped with an image stabilizer function and the “IXY DIGITAL 80” equipped with a 3.0 inch LCD monitor, in our compact and stylish “IXY DIGITAL series.” We also introduced six new products, including the “PowerShot A700” and “PowerShot A540,” in our “PowerShot series,” which features steady handhold. We enjoyed strong sales growth as a result."



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