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Tuesday, July 18, 2006
Will the Sony brand name help push the A100 DSLR ?
Here is an interesting article by Harris Interactive which according to their annual nationwide online poll rates which brands are the best. Interestingly, the electronic section took out 5 of the top 10 brands with Sony being number 1. With such strong brand recognition, will the sales of the Sony A100 DSLR increase? Maybe, however only time will tell.
Here's what they say:
"Sony tops the list in the annual Harris Poll of "best brands" for an impressive seventh consecutive year. Dell retains its No. 2 spot, while Coca-Cola, previously in the fourth position, moves up to No. 3.
These are some of the results of a nationwide Harris Poll of 2,351 U.S. adults surveyed online by Harris Interactive® between June 7 and 13, 2006. Survey responses were unaided and a list of brand names was not presented to respondents. The results from this survey cannot be compared to results of the Harris Interactive 2006 EquiTrend Brand Study results, as the methodologies for the surveys differ.
The other places on the top-10 list of best brands are taken by Ford (No. 5), Honda (No. 6), Hewlett Packard (No. 7), General Electric (No.8), Kraft Foods (No. 9) and Apple (No. 10). Two brands dropped out of this list this year, General Motors and Microsoft.
Other brands that receive a substantial number of mentions but not enough to make the top-10 list include Chevrolet, Panasonic, Pepsi Cola, Nike and Maytag."
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